Thursday, May 29, 2014

Google Made the Slightest Change to Its Logo and Users Still Noticed

You know you're an influential company when even the slightest change to your logo causes people to take notice.

Google updated its logo with an almost imperceivable tweak over the weekend, which was noticed by users on Reddit and quickly picked up by multiple publications.
Just how slight is the change? Google moved the second "g" slightly to the right and the "l" slightly to the right and lower. Here's a GIF of the logo, before and after:

This isn't the first time Google has made a slight tweak to its logo. Here's a quick look back at how the logo has evolved — barely — over time:
If something isn't broken, don't fix it. Or at least don't fix it too much.

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